Tag: lives

  • Meta Sentenced for Secretly Monitoring Period‑Tracker App Users: Jury Finds Guilt

    Meta Sentenced for Secretly Monitoring Period‑Tracker App Users: Jury Finds Guilt

    Meta’s Surprise: It Turned Into a “Period‑Tracking Whistleblower”

    In a courtroom twist that felt more like a plot twist in a Marvel movie than a courtroom drama, a San Francisco jury decided on Friday that Meta was secretly listening in on the intimate chatter of Flo users – the app that helps women track their cycles, periods, and those pesky pre‑period vibes.

    What Exactly Went Down?

    • Meta’s Role: The tech giant, which owns Facebook and Instagram, allegedly abused its data‑mining powers to sniff around the personal messages and health insights posted by Flo’s users.
    • Flo’s Response: The app, known for its pink dashboards and calendar‑like interface, fought back, claiming Meta’s invasive tactics breached privacy rights.
    • The Jury Verdict: They ruled that Meta indeed violated privacy laws, giving voters a clear message that “seeking data about a woman’s cycle isn’t just about numbers – it’s about respecting boundaries.”

    Why This Is More Than Just a Legal Loss

    Sure, Meta hit a costly ruling, but the real headline is how it nudged the tech industry to re‑think “data‑driven” marketing when it comes to sensitive topics. Big‑tech is tightening its “listening budget,” and privacy advocates are cheering.

    There’s a Silver Lining

    Possibly the biggest win for women’s digital health? Flo may now roll out even more protective layers – from end‑to‑end encryption to user‑controlled data flags. Think of it as a personal, tamper‑proof diary that only turns pages when you do.

    What Should You Do?

    Curious about your digital footprints? Bookmark your privacy settings, turn off “ad‑tracking,” and keep an eye on permissions. A little vigilance goes a long way, especially in an era where data is the new “gold.”

    Meta, Google and Flo Get Blown Up in Big Privacy Showdown

    Picture this: a group of eight determined women, a dating app that tracks your period, and a courtroom that’s more like a Roast. They’re suing—not just the menstruation app Flo, but the tech titans Google, Facebook (now Meta) and analytics company Flurry. The result? A jury that didn’t feel any cuddles for Meta.

    What the Loudest Complaint Was All About

    • Apple‑like “Custom App Events” sent to FB SDK: between June 2016 and February 2019, Flo chimed in on a user’s button taps – especially when they marked “wanting to get pregnant.”
    • Facebook’s promises: the “event data” was supposed to be harmless. It’s just for advertising grandiosity, not a secret diary reader.
    • Real‑world evidence: In a 2022 filing, Meta finally admitted the data was flowing to them. But they swore they never smelled the “intimate” perfume.

    The Verdict: Meta Wins a Losing Contest

    The jury was clear: Meta didn’t get the green light to pry into health secrets. The decision was unanimous, calling it a violation of California’s Invasion of Privacy Act and saying users had a reasonable expectation of privacy. Meta’s smooth talking fell flat, and the court’s response was a basically “that’s enough.”

    Touch of the Numbers
    • Over 3.7 million women were registered in Flo’s app Nov 2016 – Feb 2019.
    • Their potential claims will soon hit inboxes, with a case website being the round‑table for info.
    • Meta‑fueled sound‑bites: “We’re vigorously disagreeing with the verdict” and an open invitation for all “legal options.”
    For the Women—Hooray and High Fives

    Michael Canty and Carol Villegas, the attorneys driving the ship, couldn’t help but crack a grin: “The verdict is a wake‑up call to companies that think consent is a checkbox checkout and transparency is optional.” The celebratory shout‑out: you’re not dead‑including data you shouldn’t, darling.

  • Anthropic nabs Humanloop team as competition for enterprise AI talent heats up

    Anthropic has acquired the co-founders and most of the team behind Humanloop — a platform for prompt management, LLM evaluation, and observability — in a push to strengthen its enterprise strategy.

    The terms of the deal were not shared, but it appears to follow the acqui-hire playbook we’re increasingly seeing in the tech industry amid the war for AI talent. Humanloop’s three co-founders — CEO Raza Habib, CTO Peter Hayes, and CPO Jordan Burgess — have all joined Anthropic, alongside around a dozen engineers and researchers. 

    Anthropic is growing fast in the enterprise space as it leads in agentic and coding capabilities. While an Anthropic spokesperson confirmed that the AI firm did not acquire Humanloop’s assets or its intellectual property, that’s a moot point in an industry where IP lives in the brain. And what Humanloop’s team is bringing to Anthropic is experience developing the tools that help enterprises run safe, reliable AI at scale.  

    Or as Brad Abrams, API product lead at Anthropic, put it: “Their proven experience in AI tooling and evaluation will be invaluable as we continue to advance our work in AI safety and building useful AI systems.” 

    In a market where model quality alone isn’t enough to stay competitive, bolstering its tooling ecosystem could position Anthropic to cement its lead over OpenAI and Google DeepMind in both performance and enterprise readiness. 

    Humanloop was founded in 2020 as a University College London spinout. The startup then went on to participate in Y Combinator and the Fuse Incubator before raising $7.91 million in seed funding across two rounds led by YC and Index Ventures, per PitchBook. Humanloop gained a reputation for helping enterprise customers — including Duolingo, Gusto, and Vanta — develop, evaluate, and fine-tune robust AI applications.

    Last month, Humanloop told customers that it would be shutting down in preparation for an acquisition.

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    Netflix, ElevenLabs, Wayve, Sequoia Capital, Elad Gil — just a few of the heavy hitters joining the Disrupt 2025 agenda. They’re here to deliver the insights that fuel startup growth and sharpen your edge. Don’t miss the 20th anniversary of TechCrunch Disrupt, and a chance to learn from the top voices in tech — grab your ticket now and save up to $600+ before prices rise.

    Tech and VC heavyweights join the Disrupt 2025 agenda

    Netflix, ElevenLabs, Wayve, Sequoia Capital — just a few of the heavy hitters joining the Disrupt 2025 agenda. They’re here to deliver the insights that fuel startup growth and sharpen your edge. Don’t miss the 20th anniversary of TechCrunch Disrupt, and a chance to learn from the top voices in tech — grab your ticket now and save up to $675 before prices rise.

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    The timing of this acqui-hire comes as Anthropic offers features like longer context windows to enterprise clients, improving what its models are capable of and where they can be applied.

    Earlier this week, Anthropic reached a deal with the U.S. government’s central purchasing arm to sell its AI services to government agencies across executive, judiciary, and legislative branches for just $1 per agency for the first year — a clear move to undercut OpenAI’s similarly priced offering. Both government and enterprise buyers demand the type of evaluation, monitoring, and compliance features that Humanloop specialized in. 

    The acquisition is also on brand for Anthropic as it bills itself as a “safety-first” AI company. Humanloop’s evaluation workflows align with that mission by providing constant performance measurement, safety guardrails, and bias mitigation.

    “From our earliest days, we’ve been focused on creating tools that help developers build AI applications safely and effectively,” said Raza Habib, former CEO of Humanloop, in a statement. “Anthropic’s commitment to AI safety research and responsible AI development perfectly aligns with our vision.”

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  • Common Myths About ABA Therapy in Houston Debunked – Health Cages

    Common Myths About ABA Therapy in Houston Debunked – Health Cages

    Applied Behavior Analysis (ABA) therapy has transformed countless lives in Houston, yet misconceptions continue to circulate about this evidence-based treatment. Families seeking ABA therapy in Houston TX often encounter these myths, which can create unnecessary concerns and hesitation. 

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    The Core 

    Firstly, it’s essential to understand that ABA therapy focuses on improving specific behaviors while teaching new skills through positive reinforcement. This scientifically validated approach helps individuals develop communication, social, and life skills that enhance their independence and quality of life.

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    Key Components of ABA Therapy in Houston:

    • Individualized treatment plans
    • Data-driven progress monitoring
    • Positive reinforcement strategies
    • Family involvement and training
    • Regular assessment and program adjustments

    Myth #1: ABA Therapy Works Only for Children with Autism

    One of the most persistent misconceptions about ABA therapy of Houston programs is that they exclusively serve children with autism spectrum disorder (ASD). While ABA therapy has indeed proven highly effective for individuals with autism, its applications extend far beyond this single diagnosis. The principles of behavioral analysis can benefit people of various ages and conditions.

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    Conditions That Can Benefit from ABA Therapy:

    Condition  Common Applications
    ADHD Improving focus and reducing impulsivity
    Anxiety Disorders Managing anxiety triggers and developing coping skills
    Developmental Delays  Enhancing motor skills and communication
    Behavioral Challenges Reducing problematic behaviors and teaching alternatives
    Learning Disabilities Supporting academic achievement and study skills

     

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    Myth #2: ABA Therapy Creates Robot-Like Behaviors

    Critics sometimes claim that ABA therapy produces mechanical responses and suppresses natural personality traits. Modern ABA therapy in Houston takes a completely different approach, emphasizing natural learning opportunities and celebrating individual differences. Therapists work diligently to incorporate each person’s unique interests, preferences, and personality, ensuring that learned behaviors feel authentic and meaningful.

    The Reality of Modern ABA Approaches

    Contemporary ABA therapy focuses on teaching skills that enhance natural interactions and self-expression. Therapists carefully consider developmental appropriateness and individual learning styles when designing interventions. The goal is to help individuals develop genuine social connections and express themselves authentically while learning important life skills.

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    Myth #3: ABA Therapy Relies on Punishment

    Historical accounts of early behavioral interventions sometimes included aversive techniques, leading to misconceptions about modern ABA therapy. Today’s ABA therapy Houston TX exclusively emphasizes positive reinforcement and constructive teaching methods. Therapists create supportive environments where learning feels natural and rewarding, moving away from any punishment-based approaches.

    Positive reinforcement might include:

    • Verbal praise and encouragement
    • Preferred activities and choices
    • Natural social rewards
    • Token systems for older children
    • Meaningful privileges and responsibilities

    Myth #4: Every ABA Program Follows the Same Format

    Each individual brings unique strengths, challenges, and learning styles to therapy. Houston ABA providers recognize this diversity and create highly personalized treatment plans. These plans consider factors such as age, skill level, interests, family dynamics, and specific goals when determining the most effective therapeutic approach.

    Customization Elements in ABA Programs:

    Treatment intensity and duration vary based on individual needs. Some children benefit from intensive programs, while others make significant progress with fewer hours. Therapy locations can include homes, clinics, schools, or a combination of settings, depending on what works best for each family.

    Myth #5: ABA Therapy Overlooks Emotional Development

    Modern ABA therapy takes a holistic approach to development, including emotional awareness and regulation. Houston ABA programs incorporate strategies for understanding and expressing emotions appropriately. Therapists help individuals recognize their feelings, develop coping strategies, and build meaningful relationships with others.

    Emotional Skills Addressed in ABA:

     

    • Identifying and labeling emotions
    • Understanding facial expressions and body language
    • Developing empathy and perspective-taking
    • Learning appropriate ways to express feelings
    • Building emotional regulation strategies

    Myth #6: ABA Therapy Takes Too Much Time

    While some individuals benefit from intensive therapy schedules, ABA programs in Houston offer flexible options to accommodate different needs and lifestyles. Treatment hours are determined through careful assessment and consideration of each family’s circumstances, ensuring that therapy remains manageable and effective.

    Factors Influencing Treatment Schedule:

     

    Consideration Impact on Schedule
    Age Younger children often benefit from more intensive programs
    Goals  More complex goals may require additional hours
    Progress Rate Schedule adjustments based on ongoing assessment
    Family Resources Work and school schedules are considered 
    Support System Available family involvement influences the intensity

     

    Myth #7: ABA Lacks Scientific Support

    ABA Therapy Houston stands as one of the most thoroughly researched and validated behavioral interventions available. Decades of scientific studies support its effectiveness across various applications. Major medical and educational organizations recognize ABA as a best-practice treatment approach.

    Research Highlights:

    • Numerous peer-reviewed studies demonstrate positive outcomes
    • Long-term follow-up research shows maintained progress
    • Multiple meta-analyses confirm the effectiveness
    • Ongoing research continues to refine and improve methods
    • Evidence supports application across different ages and conditions

    Myth #8: ABA Therapy Is Too Expensive

    While quality therapy requires investment, many Houston families find ABA therapy increasingly accessible through insurance coverage and various funding options. Professional providers work with families to understand coverage options and maximize available benefits.

    Making ABA Therapy Accessible:

    Most major insurance providers now cover ABA therapy, particularly for autism spectrum disorder. Additionally, some programs offer sliding scale fees or payment plans to help families access necessary services. Early intervention can also reduce long-term costs by building essential skills during critical developmental periods.

    Conclusion

    Understanding the truth about ABA therapy helps families make informed decisions about their loved one’s care. Modern ABA therapy in Houston offers evidence-based, compassionate support that can make a meaningful difference in individuals’ lives. By dispelling these common myths, families can approach ABA therapy with confidence and realistic expectations.

    Illuminate ABA Therapy is Houston’s premier Applied Behavior Analysis therapy provider, delivering exceptional care through experienced, passionate professionals. Our client-centered approach combines cutting-edge techniques with compassionate service, ensuring optimal outcomes for everyone we serve. With flexible scheduling, convenient locations throughout Houston, and comprehensive support services, Illuminate ABA makes quality therapy accessible to all needy families.

  • 10 Ways to Get Rid of Acne and Pimples? – Health Cages

    10 Ways to Get Rid of Acne and Pimples? – Health Cages

    Many people, about 85%, deal with acne and pimples at some point in their lives. It can be frustrating because these pesky pimples are hard to get rid of. The usual treatments sometimes cause problems like irritated and dry skin.
    (adsbygoogle=window.adsbygoogle||[]).push({})Because of this, many people try natural solutions to quickly get rid of acne and pimples. However, not all natural remedies work. 
    (adsbygoogle=window.adsbygoogle||[]).push({})Here are 10 ways to quickly get rid of acne and pimples, but keep in mind that there might not be a lot of scientific proof for their effectiveness.
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    1. tea tree oil

    Tea tree oil comes from the leaves of a tree called Melaleuca alternifolia, which is found in  Australia. It’s known for fighting bacteria and reducing skin inflammation. This oil is great at battling the bacteria that cause pimples.
    (adsbygoogle=window.adsbygoogle||[]).push({})In one study, a gel with 5% tea tree oil was almost four times better at reducing acne and six times better at lessening its severity compared to a fake treatment. Another study showed that the tea tree oil gel worked just as well as a lotion with 5% benzoyl peroxide, a common acne medicine, but with fewer side effects like dryness and irritation.But be careful – tea tree oil is strong and can make your skin red and irritated if used directly. So, it’s best to mix it with another oil before applying. Not a lot of research has been done on using tea tree oil on the skin, but some suggest it might help with acne, says the National Center for Complementary and Integrative Health. If you want to try it, be safe and test a small area of your skin first because undiluted tea tree oil can be irritating.
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    2. Apply apple cider vinegar

    Apple cider vinegar is made by fermenting apple cider, which is the juice from pressed apples.It’s like other vinegars and can fight bacteria and fungi. The citric acid in it, as found in a study from 2016, can kill P. acnes and zinc oxide.Another study from 2017 says that the lactic acid in apple cider vinegar might make acne scars look better.But, right now, there’s no proof that it works for acne. Some skin doctors say not to use it because it could make your skin irritated.

    3. Avoid touching pimples

    It might be hard but don’t touch your pimples. Touching, rubbing, or popping them can make your skin more irritated, and the pimple could get worse. It can even spread pimples to other parts of your skin.When you touch or squeeze a pimple, more bacteria can get in, making the infection worse. Squeezing can also push bacteria and dirt deeper into your skin, so the pimple might come back even worse.If you have big or deep pimples, it’s best to talk to a doctor to figure out how to treat them safely.

    4. green tea

    Green tea has lots of good things for your health because it’s packed with antioxidants. Drinking green tea might also help with acne.In a study from 2017, it was found that the stuff in green tea, called polyphenols, can fight bacteria and reduce inflammation, which are two main causes of acne.There’s not a lot of research on how drinking green tea helps with acne, and more studies are needed. In a small study from 2016, women who took a green tea extract for 4 weeks had less acne around their noses, chins, and mouths.Putting green tea on your skin might also be helpful. A study from 2020 showed that applying green tea extract to the skin can reduce oily stuff and pimples in people with acne.You can buy creams with green tea or easily make your mixture at home.

    5. fish oil

    Omega-3 fatty acids are good fats that are healthy for you. They can be found in certain foods and take some time to show results. Fish oils have two main types of omega-3s: EPA and DHA.A study from 2019 found that having a lot of EPA and DHA can lower things in your body that cause inflammation, which might make acne less likely.You can also get omega-3s from eatingsalmonSardineswalnutsanchovieschia seedsground flax seedsyou can take fish oil supplements.

    6. Reducing stress

    The American Academy of Dermatology says that stress can make acne worse.When you’re stressed, a hormone called androgen goes up, which can make the hair follicles and oil glands in your skin work more, leading to more acne.Here are some tips for handling stressTalk to your family, friends, a doctor, or other supportive people.Make sure to get enough sleep.Eat a healthy and balanced diet.Exercise regularly.Don’t have too much alcohol or caffeine.Try deep breathing, yoga, mindfulness, or meditation.

    7. Moisturize with aloe vera

    Aloe vera is a plant with gooey gel in its leaves. When you put this gel on your skin, it can fight bacteria, reduce swelling, and help wounds heal.People often use aloe vera for different skin problems like psoriasis, rashes, cuts, and burns.There are few studies on how aloe vera works for pimples, but the ones we have look promising. Aloe vera has stuff like lupeol, salicylic acid, and other things that can stop bacteria that cause pimples.In one study, they mixed aloe vera with clove-basil oil, and the more aloe vera they used, the better it was at reducing pimples.Another study found that using 50% aloe vera gel with an acne cream called tretinoin worked better than just using tretinoin alone.Even though aloe vera alone didn’t do a lot for pimples, it made other things, like clove-basil oil and tretinoin cream, work better. So, aloe vera might be more helpful when used with other treatments.

    8. Honey and cinnamon mask

    A mix of honey and cinnamon was shown in a study from 2017 to fight against P. acnes, the bacteria causing acne. Another study from 2020 said honey alone can stop P. acnes from growing or kill it. But just because honey does this doesn’t mean it’s a sure way to treat acne.In a study from 2016 with 136 people having acne, using honey on the skin after using antibacterial soap didn’t work any better than using the soap alone.Even though honey and cinnamon might help with acne because they can fight bacteria and reduce swelling, we need more research.Here’s an easy way to use honey and cinnamon: mix 2 tablespoons of honey with 1 teaspoon of cinnamon to make a paste. Put it on your face for 10 to 15 minutes, then wash it off and pat your face dry.

    9. witch hazel

    Witch hazel comes from the bark and leaves of a plant called the North American witch hazel shrub. Right now, there’s not much research on whether witch hazel helps with acne.In a small study from 2017, 30 people with mild or moderate acne used a special treatment with witch hazel for 6 weeks. Most of them saw a big improvement in their acne by the end of the study.Another study from 2019 suggested that witch hazel might fight bacteria and reduce skin irritation and swelling, which are things that can make acne worse.

    10. Rosemary

    Rosemary extract has things in it that can help fight against bad stuff in your body, like antioxidants, antibacterial stuff, and things that can make swelling go down.We need more research to know for sure if it works, but a study from 2016 said that rosemary extract might be able to make the swelling from acne-causing bacteria less.

    How do you get rid of acne and pimples quickly?

    tea tree oil Apply apple cider vinegar Avoid touching pimples green tea fish oil Reducing stress Moisturize with aloe vera Honey and cinnamon mask witch hazel Rosemary

    How do you get rid of acne permanently?

    Approximately 85% of patients see permanent clearing after one course of isotretinoin after it attacks all four causes of acne bacteria, clogged pores, excess oil, and inflammation.

    How can I remove acne at home?

    Apply 1 drop of tea tree oil and 1 teaspoon of carrier oil to pimples with a cotton swab. Follow with moisturizer, if desired. Repeat this process 1–2 times a day.

    Can ice remove pimples?

    Ice cubes can temporarily reduce swelling and numb the throbbing pain of deep acne. But they cannot prevent acne from returning. 

  • Hidden Trails of Nepal: From Nar Phu to Makalu:

    Hidden Trails of Nepal: From Nar Phu to Makalu:

    Nepal’s Other Side

    Most people come to Nepal thinking of just Everest. That’s famous, yes. But Nepal hides many more trails. Deep valleys, big passes, quiet villages—not many go there. That’s where the real beauty lives. From Nar Phu to Makalu, there are hidden gems waiting. No big crowd. Just silence, sky, snow, and stories.

    This journey is not about comfort. It’s about feeling. These treks are not easy. But they are worth every step. Four treks—Nar Phu Valley, Annapurna Circuit with Tilicho Lake, Manaslu Circuit in 10 days, and Makalu Base Camp—all different, all magical. Let’s walk them, one by one.

    First Step: Nar Phu Valley Trek

    Nar Phu Valley is not like other treks. You don’t see many people there. It starts from Koto, near the Annapurna trail, but once you take a turn toward Nar Phu, everything changes.

  • Five privacy must dos for CEOs

    Five privacy must dos for CEOs

    With busy businesses to run, privacy can fall down the priority list for many CEOs. 

    Nigel Jones, ex head of legal at Google EMEA and co-founder of the award-winning Privacy Compliance Hub explains how and why CEOs should give privacy the attention it deserves.
    Over the past few months, the Information Commissioner’s Office has fined Reed Online £40,000 for sending unsolicited marketing emails. Tuckers Solicitors received a £98,000 fine after a ransomware attack. And Seaview Brokers was fined £15,000 for making more than 4,000 unsolicited marketing phone calls. 
    Getting privacy wrong can lead to considerable fines, a damaged reputation and loss of customers. A third of all UK organisations lose customers after a data breach and 40% of customers say they’ll never return to a business after a security issue. 
    But CEOs also have a moral obligation to get privacy right. As Tim Cook, CEO of Apple pointed out on last year’s Data Privacy Day: “If we accept as normal and avoidable that everything in our lives can be aggregated and sold, then we lose so much more than data. We lose the freedom to be human.” 
    Faced with a long list of competing priorities, here’s how CEOs can play their part in creating a culture of continuous privacy compliance. 

    Have a programme

    We get it. Privacy can seem complicated and many CEOs don’t take an active role in ensuring their company has an up-to-date, continuously improving privacy programme  – or even a privacy programme at all. 
    But this isn’t a smart way to lead. Privacy is a growing concern for customers, employees, and regulators; improved privacy is already a competitive advantage in many marketplaces. Consumers – and investors – want to see adequate privacy strategies in place. Many will refuse to do business with companies that can’t demonstrate where they stand on using, protecting, and giving individuals rights in relation to personal data. 

    Have a crisis plan

    Those that do not prioritise privacy increase the risk of data breaches. Employees who are less informed about why privacy is important and how it should be protected are more likely to make poor decisions about data usage – putting personal data and their organisation’s future at risk. A sobering 88% of data breaches are down to human error. So even forward-thinking companies that invest heavily on cyber-security can come unstuck due to human error or sophisticated ransomware attacks. 
    A crisis plan is crucial. Companies have a legal obligation and a financial incentive to report and respond to data breaches in a timely and open manner. If your organisation falls victim to a breach, a simple action plan could save your business millions of pounds in fines and lost revenues due to reputational damage, plus an enormous amount of aggravation. 

    Appoint a privacy lead

    Privacy can fall into the cracks between legal, operations, marketing and even finance departments, resulting in inertia because nobody has been made responsible for developing and maintaining a privacy programme. Does your organisation have someone who ‘owns’ privacy? Organisations have ‘leads’ on sustainability because it’s important to organisational reputation, and it can deliver cost and other benefits. Privacy is no different. CEOs should delegate responsibility to one individual, ensure expectations are clear, and regularly check in on progress. 

    Then delegate accountability to everyone

    But that doesn’t mean the rest of the organisation won’t be involved. The most successful businesses have a shared purpose or vision which unites everyone from the factory or shop floor to the boardroom. While one individual needs to be ultimately responsible for privacy (whether as a formal Data Protection Officer or otherwise), everyone needs to play their part in ensuring an organisation’s privacy programme is a success. Involving every employee has two main benefits; the first is better decision-making on data usage and security, the second is letting employees know that they work for an ethical organisation that strives to do the right thing.  

    Create a winning privacy culture

    One of the mistakes organisations make is preparing a few policy documents on privacy which only the legal department sees, and which soon go out of date due to the changing nature of the business or the regulatory landscape. Treating privacy as a one off project is inadequate. Privacy is fast-moving – consumer attitudes and awareness about how their data are being used are changing, and regulators are showing their teeth. 
    Privacy needs to stay front of mind, and organisations need to constantly adapt their privacy stance to a changing landscape. That’s where a culture of continuous privacy compliance makes a difference. Having a winning privacy culture, where people understand and care about privacy, where individuals know what they have to do to respect privacy in their day jobs, and where the organisation stays on top of changing regulations helps prevent breaches, and the reputational damage caused by poor privacy practices. 
    Most CEOs do care deeply about privacy and understand the link between successful privacy practices and successful business. Often the only stumbling block is prioritisation, as business leaders fear long, costly, complicated projects that will remove resources from other tasks. But by making some simple changes, allocating responsibility to a key point person, and stressing the importance of privacy to the whole organisation, CEOs can put privacy at the heart of the organisation’s values and mission. It’s easier than you might think.  
    Nigel Jones is the co-founder of The Privacy Compliance Hub, a no-nonsense platform created by two ex-Google lawyers that makes compliance easy for everyone to understand and commit to. Take your free 10-minute GDPR health check here.