Tag: techcrunch

  • FieldAI raises 5M to build universal robot brains

    FieldAI raises $405M to build universal robot brains

    FieldAI, an Irvine, California-based robotics startup, has raised $405 million across multiple previously undisclosed rounds to develop what it calls “foundational embodied AI models” — essentially robot brains designed to help everything from humanoids to quadrupeds to self-driving cars adapt to new environments.

    The company announced the funding Wednesday; the most recent round raised $314 million in August and was co-led by Bezos Expeditions, Prysm, and Temasek. FieldAI’s other backers include Khosla Ventures, Intel Capital, and Canaan Partners, among others.

    Unlike traditional AI that processes text or images, embodied AI refers to AI that controls physical robots moving through real-world environments. FieldAI builds “Field Foundation Models,” which are general-purpose embodied AI models rooted in physics. This approach gives robots the ability to quickly learn and adapt to new environments while being conscious of risk, FieldAI founder and CEO Ali Agha told TechCrunch in an interview.

    “The mission is to build a single robot brain that can generalize across different robot types and a diverse set of environments,” Agha said. “To get there, you need to manage risk and safety as you go to these new environments. And that has been a fundamental gap in robotics, that traditional models and traditional approaches were never designed to manage that risk and safety.”

    Agha said the key to getting robots to be able to safely learn in new environments is to add a layer of physics into these AI models. This addition gives robots a second set of information to pull from to make decisions — especially in a new environment — as opposed to just reacting to whatever a model says to do next as traditional LLMs do.

    He added that while a small amount of AI hallucination isn’t detrimental in certain circumstances, it can be for robots working in dangerous environments or alongside people.

    “Suddenly you start to have that sense of, how much I know, and if I don’t know something, or if I’m making a decision, how confident I am in it,” Agha said. “Once [the] network starts getting access to that, it starts making much safer decisions. Not just this spits out that, ‘Hey, here’s the next sort of an action,’ but it tells you how confident it is, and you as a customer can define this risk threshold, and [the] robot will be reactive to that.”

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    Agha has been working on this idea for decades across various roles at places ranging from NASA to Massachusetts Institute of Technology (MIT). He decided to launch FieldAI when he achieved a technological breakthrough that allowed one robot brain to work across different types of robots performing both the same and individual actions.

    Since launching the company in 2023, FieldAI has secured contracts across industries including construction, energy, and urban delivery. The company declined to disclose any customers by name.

    The funding will support research and development while helping the company ramp up production to deploy its models to its customers and to further expand its reach abroad.

    Agha compares FieldAI’s approach to human evolution. “You evolve to be able to do various different tasks in different environments, and you have the ability to rapidly learn, [and] we believe that is a necessity in robotics. Yes, definitely you can optimize for one specific use case, but that is not the market we are going after.”

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  • Finally, Notion now works without an internet connection

    Finally, Notion now works without an internet connection

    For years, one of the most annoying issues with using Notion was that you couldn’t get much done offline because of its cloud-first architecture. The company has finally solved that problem, adding support for an offline mode to its apps.

    To absolutely nobody’s surprise, the company on Tuesday said in a post announcing the update that this is one of the most requested features from users.

    So users can now finally view, edit, and create notes without an internet connection across Notion’s desktop and mobile apps. The apps also let one download pages for offline access.

    Once you are back online, the app will sync any changes you’ve made to documents. However, some blocks like embeds, forms, or buttons won’t work without an internet connection.Image Credits:Notion

    And if you’re subscribed to Notion’s Plus, Business, or Enterprise plans, the app will automatically download your recently viewed and favorite pages.

    Users can turn off automatic downloads or manage downloads through a new “Offline” menu in the settings panel.

    Ivan Zhao, the company’s CEO, said in a thread on X that Notion couldn’t ship the feature all these years because the app uses a complex database to store different blocks, and the company had to build a conflict-resolution mechanism to manage instances where multiple people make changes to a document while they’re offline.

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  • Exclusive: How Bill Gates’ fellowship program is adapting to global uncertainty

    Exclusive: How Bill Gates’ fellowship program is adapting to global uncertainty

    There’s plenty of uncertainty to go around this year, including a global trade war, shifting policy priorities, and an economy that’s starting to stumble. Breakthrough Energy, a climate tech organization founded by Bill Gates, has also been shifting in response.

    The group always placed long bets, though it appears to be reappraising some of them. Its policy team was scrapped in March, for example, and it didn’t continue funding a publication that covered the climate tech world. Still, its investments in startups continue, as does its longest bet, a fellowship program for budding entrepreneurs.

    Breakthrough Energy Fellows, as the program is called, is announcing a new cohort today, TechCrunch exclusively learned. It consists of 45 fellows at 22 different startups, and its makeup reveals how the program is evolving both in response to its own data and to global uncertainty.

    “It’s the most global [cohort] that we’ve had to date. Fifty percent of the teams are based outside of the U.S.,” Ashley Grosh, vice president at Breakthrough Energy, told TechCrunch.

    Grosh and her colleagues had to sift through around 1,500 applications and referrals, making the program more selective than the world’s top universities. Eleven teams are based in the U.S., six are in Asia, and the remainder are in Canada, Germany, the U.K., and South Africa.

    Part of the international focus was driven by a new hub for the fellowship program in Singapore, which the organization opened in August 2024 with Temasek, the country’s investment fund, and Enterprise Singapore, a government agency. 

    But it’s also a recognition that climate change, being a global problem, will require solutions from around the world. 

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    “What are local needs, right? What are the local challenges?” Grosh said. By way of example, she points to the fact that several cohort members are working on hydrogen.

    In Asia, “there’s a lot of interest in the hydrogen economy,” Grosh noted. Circularity, or recycling materials back to their original form, or better, is also a priority for the region, given its role as a global factory and all the waste that entails.

    The new cohort also has startups working on critical minerals, agriculture, and grid modernization.

    Beyond its more global focus, the Breakthrough Energy Fellows program has also shifted its curriculum. Based on observations and feedback from previous cohorts, it is encouraging the new group to think early and often about the economics of the technology they’re developing. Using a framework called techno-economic analysis, they work with “business fellows” — often entrepreneurs with relevant experience — to determine whether and where their idea can find product-market fit. If not, they’ll be nudged to pivot.

    “We were seeing a lot of companies come in thinking that they’re going to do one thing, and then they pivot,” Grosh said. “They’re more venture bankable once we’ve helped them through that pivot and validated it.”

    Grosh said that nearly all of the teams from the previous four cohorts have raised follow-on funding, and one, Holocene, has already exited. “That’s a huge measure of success for us,” she said.

  • Linktree goes dark in India — and the company isn't sure why

    Linktree goes dark in India — and the company isn't sure why

    Linktree, the popular link-in-bio service used by millions of creators and businesses, has been inaccessible in India for several days — and its sudden disappearance from the Indian web remains a mystery, even to the Australian startup itself.

    Over the past week, Linktree has been inaccessible in India, with a few users raising the issue on X. Initially, TechCrunch noticed that the site briefly displayed a message suggesting it had been blocked by the Indian government. Later, this was replaced by a generic SSL protocol error. The Linktree app has also been inaccessible in the country.

    Founded in 2016, Linktree became a unicorn in 2022 and surpassed 50 million users in 2024. India has been the platform’s fifth-largest market by traffic, accounting for 3.5% of its global visits — or about 7.3 million in July, per Similarweb data shared with TechCrunch.Image Credits:Jagmeet Singh / TechCrunch

    Linktree co-founder and CEO Alex Zaccaria told TechCrunch that the startup was looking into the situation. However, the executive did not confirm whether the startup received a communication from Indian authorities on its blockage.

    The startup later posted on X that it was aware of the service outage in India and was “investigating” the issue.

    As reported by the Indian daily The Hindu, the outage is not limited to a specific internet service provider and appears to affect all major networks.

    The U.S. remains Linktree’s top market, with 48.5 million visits, followed by Indonesia (32.3 million), Brazil (30.8 million), and the U.K. (9.4 million), Similarweb data shows.

    India’s IT and telecom ministries did not respond to emails sent over the weekend.

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  • Investors are loving Lovable

    Investors are loving Lovable

    Investors are clamoring to get onto Swedish vibe-coding startup Lovable’s cap table, making unsolicited offers of investment that value the company at more than $4 billion, reports Financial Times

    Lovable CEO Anton Osika isn’t currently engaging with the flurry of inbound interest, the Times says, which comes a few weeks after the startup announced a $200 million round at a $1.8 billion valuation in a deal led by Accel.

    A Lovable spokesperson told TechCrunch that the company isn’t fundraising now.

    Lovable has grown quickly over its short lifespan. In July, the startup said its annual recurring revenue had surpassed $100 million with more than 10 million projects built using the platform. 

    The astounding trajectory of Europe’s hottest unicorn comes just nine months after Lovable launched and comes on the heels of investor interest in vibe-coding startups. Cursor-maker Anysphere raised $900 million in May, more than tripling its valuation to $9 billion.


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  • Space DOTS raises .5M seed round to provide insights on orbital threats

    Space DOTS raises $1.5M seed round to provide insights on orbital threats

    Bianca Cefalo: From NASA to Her Own Space Startup

    Who Is Bianca Cefalo?

    Bianca Cefalo is a seasoned space engineer turned entrepreneur. She has spent more than two decades working on spacecraft, satellites, and interplanetary missions. Her career kicked off with a key role in the NASA Insight Mission to Mars, where she helped design the thermal and fluid dynamics that keep the rover warm and functional. Later, she joined Airbus Defence and Space as a product manager, steering the development of telecommunication satellites. Each job added a piece to her understanding of how space works and what it takes to bring new technology into orbit.

    The Daily Grind in Corporate Space

    While Bianca was making strides, she also noticed a problem. Company culture could be slow and full of red tape. When she tried to bring fresh ideas to her team, the answer stayed the same: “If it’s not already flying, we won’t use it.” Even though she was hired to innovate, they kept her working inside a box. The main hurdle was politics and paperwork that made it hard to test new concepts. That friction left Bianca restless and frustrated.

    Why Out of the Rut

    When the main way to push new tech in a big firm was blocked, Bianca made a choice she never thought she’d make. She decided to start her own company. She laughed when she told friends she was “bored of the game.” It was a euphemism for not liking the slow process that didn’t match her lightning‑fast thinking. She wanted a playground she could shape herself.

    Space DOTs: The Birth of a New Venture

    In 2022 she jumped into the bright world of entrepreneurship. She founded Space DOTs, a company with one big goal: detect and manage threats in space. The idea that captured her was to make satellites safer by spotting any danger before it becomes a problem. She and her team built a software called SKY‑I that helps space tech builders see, interpret, and attribute different bugs or unwanted elements that might show up in orbit.

    Why Threat Detection Is Important

    Space has become crowded. Many satellites orbit Earth, and many pieces of debris orbit the planet. Every day, more items travel through the vacuum of space. If a piece of debris collides with a satellite, it can break it down or even destroy it. This makes planning safe routes and avoiding accidents a major task. Space DOTs wants to provide a system that will keep track of potential hazards and give operators early warnings.

    The Core Tool: SKY‑I

    SKY‑I is not just a screen and a dashboard. It connects to several satellite systems, pulls raw data, and uses algorithms to find patterns that might indicate natural or human‑made threats. The software then tells the users exactly who the culprit might be. That means engineers can close the loop quickly. Recognizing that it could be a stray piece of cargo or an intentional attack, operators can prepare a counter or adjust their trajectory.

    How SKY‑I Works in Simple Terms

    • Data gathering from onboard sensors.
    • Processing the data through built‑in filters.
    • Spotting abnormal signals or particles.
    • Pinpointing the origin of the risk.
    • Sending alerts to mission managers.

    Using SKY‑I is easy. It works automatically, so operators don’t have to manually sift through huge amounts of information. That saves time and reduces chances of human error.

    Flattening the Anomaly Wall

    From her long experience she knows that about 15% of spacecraft end up with anomalies. These are failures that happen because of misgivings about how space behaves. Some companies misunderstand orbital winds or the low‑gravity environment. Others under‑prepare for micro‑impacts from tiny particles that still hurt the equipment. Bianca claims “if you don’t run the system and see it in real life, you’ll make mistakes.” In other words, the more we test early, the better we can avoid failure.

    What Happens if a Satellite Is Hit?

    Picture a satellite stuck in space floating thousands of miles from Earth. A piece of debris collides with its antenna and knocks it out. The broadcast stops, the science data collection ends, and the mission stalls. BV programs that rely on that data must wait for an expensive fix. Some satellites can’t be fixed at all. By spotting the risk first, Space DOTs can help people stay ahead of these dangers.

    The Corporate Strike Back

    When Bianca worked for a major firm, she saw how people were going to limit who worked on the biggest problems. They wanted a slow and steady approach. Bianca found herself in a strange position: “We’re innovators, but we don’t want dirty ideas.” They didn’t dare to try new things. That is why she took a risk: moving from a secure job to a startup. It was a gamble that was worth it for her creativity.

    Breaking Down Bias in Space Tech

    When people do not return to the disk of their advisors, a sense of judgment builds. That is why a lot of teams ignore models that show unusual pieces of space debris. The assumption that “whatever is not already certified will be harmful” is inaccurate. In fact, there is a lot that can be tested and refined. Bianca calls out the bias of scientists who think space is tidy. They want to keep using strict designs, and they ignore unshown results.

    Getting the Community on Board

    Additionally, Bianca is looking for collaboration with small satellite makers and the university research labs. She knows that the academic world has a different sense of risk. She invites them to test SKY‑I on their projects. Learned from that, she builds a product that is open for all users. That brings extra data into her system to make it robust.

    What People Are Saying

    Industry reporters have talked about Bianca’s resilience. She was interviewed by TechCrunch and several other outlets. Her track record shows great insight into the real world of space. Even big players in space are looking for ways to build stronger safety nets. The idea that no one has openly admitted a problem because of fear is a truth that all will correct in the near future.

    The Future of Space Tech

    Landing on the moon or going to Mars isn’t the only dream. Tiny satellites and mega‑constellations are already moving through sky. They look for way to serve our needs easier. To run them safely, companies need technology that can see the invisible potential traps. That is what Space DOTs looks forward to doing in the years to come. If we add safe zoning to orbit, it will make space an environment that is usable for growth and longevity.

    How Does Space DOTs Win?

    By giving clear visible information on the risks. These will add confidence to customers. They can buy the quick fix, explore the next step, or even focus on new mission alchemies. Space officers can run safer missions. Smaller stakeholders will ensure their satellites remain in orbit for longer. That will make our entire space fleet more dependable.

    What You Take From This?

    If you are reading this, you now know that people like Bianca can break out of the constraints the big firm follows. She saw real problems in space and then created a way to fight them. She shows that innovation comes from experience and from a willingness to question the status quo. Even if the world is technically safe, the real danger is in unknowns. With new tools, worries fade. The space community grows and thrives with new trust that promised safety will guide the technologies that change our lives.

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    Space DOTS: Turning Space Into a Team Sport

    Space feels like a wild, uncharted sea.
    Every launch, every satellite, and every mission nudges us toward a brave future.
    But the ocean of orbit is tricky. Ground tests help, but they don’t capture the full splash of reality.

    Why Ground Tests Fall Short

    Imagine building a boat in a bathtub and then sending it onto a stormy ocean.
    The bathtub can show you the basics: how the hull holds up, how the engine runs.
    But the ocean? Full of waves, storms, and surprises that no bathtub can mimic.

    Space work is like that ocean.
    A satellite in a low orbit might behave nicely, but in deep space the environment flips.
    Radiation, charged particles, and solar flares change everything.
    And when something goes wrong, we often chase it down with vague terms: “space weather” or “glitches.”
    Because we lack real, timely data.

    That gap is where Space DOTS steps in.

    What Space DOTS Does

    Space DOTS collects real-time data from its own payload—think of it as its stomach.
    It records what’s happening wherever the satellite is: the temperature, the radiation levels, the electromagnetic storms.

    It then mixes that data with information from outside sources.
    These could be space agencies, other satellites, or even ground stations.
    The fusion makes a more complete picture of what’s playing out in orbit.

    With this knowledge, Space DOTS can give other spacecraft a top‑grade map.
    It knows where waves are rolling, where storms might hit, and how to steer around them.
    That’s called real‑time attribution—seeing why something is happening right now.

    Because the data is right here, spacecraft get a “smart edge.”
    They can survive tough conditions and succeed even in contested environments.

    Funding Milestones

    Space DOTS started harvesting data from its first launch.
    Now it plans to gather more from future trips.
    In a big announcement Monday, the company secured a $1.5 million seed round.
    The round was led by Female Founders Fund.

    Total funding now hit $3.2 million.

    The “Dating‑to‑Marry” Fundraising Tale

    Ease a story from the dear founder, Cefalo.
    “Think of fundraising like dating then marrying.”
    She says it’s brutally competitive.

    She first dived into the Female Founders Fund using their online form.
    Next, she asked investors at Sie Ventures to give her a warm intro to the FFF team.

    Both steps worked.
    The form caught the attention of Female Founders Fund, and Sie connected her with Anu from the same team.

    Other investors also signed up, like Feel Ventures and a big name—General Electric.

    Who Else Is Shaking Space?

    The sector is in a second revolution.
    Billionaires pour billions into shaping how we travel in space.

    Names in the crowd include Ensemble Space Labs and Mission Space.

    Why Space DOTS Is a Game Changer

    • It owns hardware and software.
    • It focuses on both commercial and defense needs.
    • It battles threats, not just monitors.
    • Its software is decentralized, making it resilient for future journeys.

    The founder calls this “more scalable for future cislunar and multi‑orbit operations.”

    Collaboration Over Competition

    “We don’t see weather players as zero‑sum.”
    :space: “We build a whole ecosystem.”

    Space DOTS can plug its intelligence into others’ tools, amplifying each other.
    In return, others bring more data and more depth.

    Future Plans for the Team

    With the seed money, Cefalo will grow a team in London and the U.S.
    They will prepare tech for upcoming missions, ensuring that every launch can use Space DOTS data.

    She envisions space that isn’t about who owns a satellite, but about shared knowledge.
    “Access to space means shared understanding, not gated power.”

    Why All This Matters

    Knowing what’s happening outside is the key to safeguarding life below.

    From protecting national infrastructure to ensuring civil safety and national defense.
    The brain of Space DOTS helps defend our communication networks.

    That knowledge should be open. “It has to become shared, radical access, planetary belonging.”

    Closing Thoughts

    Space DOTS is turning what once felt like a solo, hidden testing hub into a bustling, coordinate‑rich ecosystem.

    It gives satellites the super‑power to navigate the messy space for a safer, smarter tomorrow.

  • Fashion platform Vivrelle partners with luxury retailers to offer personalized AI styling tool 'Ella'

    Fashion platform Vivrelle partners with luxury retailers to offer personalized AI styling tool 'Ella'

    The luxury membership platform Vivrelle, which allows customers to rent high-end goods, announced Thursday the launch of an AI personal styling tool called Ella as part of its partnership with fashion retailers Revolve and FWRD.

    The launch is an example of how the fashion industry is leveraging AI technology to enhance customer experiences and is one of the first partnerships to see three retailers come together to offer a personalized AI experience. Revolve and FWRD let users shop designer clothing, while Revolve also has an option to shop pre-owned.

    The tool, Ella, provides recommendations to customers across the three retailers on what to purchase or rent to make an outfit come to life. For example, users can ask for “a bachelorette weekend outfit,” or “what to pack for a trip,” and the technology will search across the Vivrelle, FWRD, and Revolve shopping platforms to create outfit suggestions. Users can then check out in one cart on Vivrelle.

    In theory, the more one uses Ella, the better its suggestions become. It’s the fashion equivalent of asking ChatGPT what to wear in Miami for a girl’s weekend.Image Credits:Vivrelle

    Blake Geffen, the CEO and co-founder of Vivrelle (which announced a $62 million Series C earlier this year), told TechCrunch that she hopes Ella can take the “stress out of packing for a vacation or everyday dressing.

    “Ella has been in the works for quite some time,” she told TechCrunch, adding that it took about a year to build and release the product. 

    This is actually the second AI tool from the three companies. The Vivrelle, Revolve, and FWRD partnership earlier this year also launched Complete the Look, which offers last-minute fashion suggestions to complement what’s in a customer’s cart at checkout. Their latest tool, Ella, however, takes the fashion recommendation game to another level.

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    Fashion has been obsessed with trying to make personalized shopping happen for decades now. Even the 90s movie “Clueless” showed Cher picking outfits from her digitized wardrobe.

    This current AI boom has led to rapid innovation and democratized access to AI technology, allowing many fashion companies to launch personalized AI fashion platforms and raise millions while doing so.

    “With Ella, we’re giving our members as much flexibility and options as possible to shop or borrow with ease, through seamless conversations that allow you to share as little or as much as you want, just like talking to a live stylist,” Geffen said. “We’re excited to be the first brand to integrate rental, resale, and retail into one streamlined omnichannel experience.”

  • Waymo cleared to offer robotaxi rides at San Jose airport

    Waymo cleared to offer robotaxi rides at San Jose airport

    Waymo has been cleared to serve its first airport in California: San Jose Mineta International. The company announced Thursday that it will start testing its robotaxis there in the coming months, and that it plans to start offering commercial rides by the end of the year.

    The company has spent years working toward serving airports in its home state. Waymo was going back-and-forth with officials at San Francisco’s airport back in 2023 but was rebuffed. Earlier this year, though, Waymo was granted a permit to start manually mapping the major airport as a first step toward launching a commercial service there.

    Waymo started offering curbside drop-off and pick-up at Phoenix’s Sky Harbor International Airport in late 2023, and expanded to 24/7 service in August 2024. The company says it has since offered “hundreds of thousands” of trips to and from the Arizona airport and that it’s the most popular destination in Phoenix.

    The company has been on an expansion tear lately. It has more than 2,000 robotaxis in its nationwide fleet, with around 800 in the Bay Area, 500 in Los Angeles, 400 in Phoenix, 100 in Austin, and “dozens” in Atlanta.

    Earlier this week, Waymo revealed plans to expand service to Denver and Seattle, and the company previously announced that it will launch commercial operations in Dallas, Miami, and Washington, D.C. Waymo also recently received approval to start testing its vehicles in New York City.

  • Security Expert Reveals Hacker Could Remote Control Cars Through Major Automaker's 'Dealership Portal'

    Security Expert Reveals Hacker Could Remote Control Cars Through Major Automaker's 'Dealership Portal'

    How a Car Dealership Portal Became a Doorway for Evil Riders

    The recent discovery by a leading security researcher has sent a chill down the spine of every automobile owner in America. The story is simple but frightening: a major carmaker’s digital doorway, meant to help dealerships run smoothly, was opened wide enough for bad guys to pry in. From that portal, a hacker could guide a vehicle to turn on, off, or even drive itself from a far‑away place.

    What You Need to Know

    • Dealerships used a portal to manage parts, inventory, and sales. It also connected to the cars themselves.
    • Security researchers found a flaw that let anyone log in without a password.
    • Once inside, the attacker could command a car’s electronic systems remotely.
    • In the wrong hands, this means cars could be hijacked from space.

    The Researcher’s Game Plan

    The person who lifted the curtain is not a professional hacker but a seasoned security analyst. He started by looking at how dealerships signed on online. A simple test: enter a blank username and a random string as a password. Windows find out that the portal accepted the entry.

    That wasn’t almost a mistake. It was a design hole that let the portal think anyone could enter. The researcher noted it carefully and submitted the data to the car manufacturer. The company apologized and said it would patch the bug quickly.

    But the driver of the story is that the portal also let the computer talk to the car itself. A bad guy could use that connection and send instructions that the car would obey.

    Imagine a Remote Hitchhiker

    Companies usually lock their cars’ computer down. They do this to keep thieves from forced theft or to help dealers after a faulty part. What this portal gave hackers was a way to talk directly to the body of a car – the engine, brakes, and center control unit. A hacker could, for example, brake the car suddenly or steer it without the owner noticing. Whether the car was parked or on a road, the attacker had a key.

    Because modern cars can even take other cars’ messages sent over the internet, you can almost picture a hacker somewhere overseas sending a command that a car in Miami lights up and drives off.

    The Why Is It Terrifying?

    “If I could switch it on from New York or push the brakes while someone was on a highway, it would feel like turning a video game into a safety nightmare,” said a top accident prevention advocate. The problem isn’t only slowing down cars. Vehicles could do dangerous moves that caused real accidents. It also dented the trust people had in cars.

    For people in an era of self‑driving dreams, this kind of vulnerability opens the door for slower thieves, who will do anything to create drama.

    What Dealers and Car Makers Are Doing Now

    After the researcher’s report, the car maker gave an official fix. The fix made the portal requirement “strong password” mandatory. The deployment was almost done in six weeks. They also had a cancellation plan, so that any account already open without a password would not stay private anymore.

    Dealership software companies listened. They updated their systems and pushed new patches. The challenge was the early version buyers, who still held a weaker version, and their software had to be reprogrammed.

    New Safety Guards

    Other car makers increased the guarding of their online portals. They banned any sign‑ins that were not typed fast enough, a tactic often used by bots. They pushed an extra layer that says: “Are you a human or a software?” It also made sure that the device you’re using is a known one.

    We’re Taking It Seriously

    In recent months, the government is urging firms to add a “security culture” step. When you design an online portal, it should have an automatic password reset that is hard for hackers to guess. The system’s internal code is checked for leaks to data that could help them.

    Experts also stress that the car manufacturers should not just rely on the portal alone. A separate call‑center must exist. Each of these rules protects one layer of the digital wall.

    What You Can Do as a Consumer

    • Ask your dealer how they protect your vehicle’s data.
    • Check if the dealership uses secure log‑in systems.
    • Ask for a regular “audit” that shows the dealership’s security works.
    • If you find a mistake, let the dealer know quickly.

    From Humble Startups to National Threats

    But the danger is not only automotive. The same type of flaw is found in many small companies that sell equipment online. A simple “by‑pass” gives the attacker level control. A laptop, a small CNC machine, or a brand new solar panel could be hijacked because its network reaches the internet.

    That’s why the American infrastructure is a priority. Every dumb or thief can find a path to break into the system. They do that in a weekend by hacking into the portal and then turning them into a remote threat.

    Prevention Takes More Than a Patch

    Many argue that simply making the portals stronger is not enough. A huge change is to see each system as a critical point. You must built an “envelop” system around it, and you should test it with peers. The idea is not so much that a thief is completely stopped – it is about faking the user’s environment, such that the portal is made to keep a hold on the user’s computer and data.

    Finally, keep an eye on the “industry.” Manufacturers’ industry updates every 6‑th week for each patch and should just keep a note on any new top of the security roadmap. It is part of a bigger change. The ambition is to guarantee that all the systems are free from a huge gap of digital because a vulnerability can cause them to be damaged for future years.

    One Person’s Role in the Fight

    There are individuals not just on the corporate side but on the consumer side. They help by asking questions. They ask: “Where does my car’s data live?” They are good at looking for system details. They help designers. They help make an everyday driver real, improving cars for safety, and future.

    One way to replicate the problem is to not ask the car manufacturer to try to fix also. When you do that, the problems will happen again. That is why it is a request. The decision is to not create a vulnerable platform, that is not a risky place at the buyer side.

    Key Take‑aways

    1. Portal access was open so a bad guy could go to any vehicle on a remote route.
    2. Car makers fixed it quickly, but the risk is not over. The vehicle dashboard might be threatened by new hacking attack.
    3. Dealerships must do a digital immigration to keep all customers’ data from leaking to the outer world.
    4. Consumers might ask their dealer for an audit of the portal’s safety standard.
    5. It is vital for the way of the IT infrastructure policy to a number of layers of security rising. That includes the portal, device, and the response to section of state.

    In the end, everybody should do a double take. It is not just a threat, but it is opportunity. The
    challenge is how every person can be proud that their own vehicle is also safe for instance and it can’t literally do stands something beyond necessity to safeguard.

    Breaking News: A Car Company’s Big Security Slip‑Up

    When a hacker named Eaton Zveare discovered a nasty flaw in a car company’s online portal, the world took notice. He told TechCrunch that a few weak points in the system could let bad guys grab private data, lock cars, and even drive them from far away. That’s scary. The driver company never said its name, but it runs a lot of popular brands. Millions of Americans could have been in danger.

    How Did the Hacker Find the Problem?

    Zveare has experience finding hidden bugs in retailers’ systems. Earlier this year, while working on a weekend project, he spotted a login bug. The portal allowed anyone to create a “national admin” account. That’s a key mistake: the code that checks the login lives inside the user’s web browser. When Zveare opened the login page, he could change that code. In doing so, he bypassed the entire security check. He now had full access to dealer data, finances, leads and personal information.

    What Did He Do With the Access?

    At first, Zveare used the hack to control a friend’s car. He grabbed the vehicle’s data, unlocked it, and tried it out. He says he could do this to any driver. He only needed a name to trigger the hack. He even wrote that he could find a car in a parking lot and seize it. In the words of his own account:

    “No one knows you’re silently looking at all of these dealers’ data. All their financials, all private info, all leads.”

    He warned that the hack was a real nightmare that could happen to anyone. The vulnerability was a trade‑off between authentication and data safety.

    What Happened After the Reveal?

    Once the car company learned about the problem, they acted fast. They fixed the key weaknesses in February 2025, in less than a week. Zveare praised the company’s quick response. He said the issue involved only two simple API flaws. If those are wrong, everything goes wonky.

    Key Lessons From the Incident

    • The importance of tool security.
    • The strength of login checks.
    • The danger of trusting code on the client side.

    He concluded that the car company and the entire sector must fix the gaps in their authentication systems if they want to keep Americans safe from hackers.

    Why This Matters for All of Us

    The hacker’s message was simple. The bad guys can sit behind a computer screen and take control of a car anywhere. This means:

    • Personal information can be stolen.
    • Vehicles can be moved or locked without permission.
    • Financial details for car owners and dealers are at risk.

    America’s auto industry shares a similar problem. Many firm’s software has the same common weakness. A hacker can get in, see a user’s data, and block or even start the car. Now, the industry can’t ignore it. The time to fix is now.

    What You Can Do to Stay Safe

    • Use strong passwords.
    • Do not share login details.
    • Keep software up to date.
    • Check your vehicle software updates.
    • Pay attention to security notices from the manufacturer.

    By supporting better security and staying vigilant, we can protect ourselves from these new threats. The incident with Eaton is the tip of the iceberg. The notice reminds everyone that attackers can easily turn software into a tool for chaos. This is a wake‑up call for the auto world and handlers. The quicker the industry implements fixes, the more we can stay safe.

    What We Expect Next

    As soon as the company claims the flaw’s fixed, the industry will give a morale boost to all stakeholders. Tech firms and governments will look closely. Unfortunately, the reality is not the end. Developers will probably rewrite the log‑in mechanics and test the portal again. They must keep a proper audit of all APIs. The answer is to keep security on top of the design. The next step is bigger teams of security researchers helping develop secure controllers and adding real‑world testing. For the drivers on the road, the next important point is to keep computers clean, to stay away from suspicious links, and to stay in touch with car support teams. The final hope is that the auto industry embraces the security culture at the same speed as it accepts AI tools. Customers want protection; companies want to win trust. The new ethics of security will make sure that the next big problem is far shorter than this one.

    In conclusion, the rollout of the big security flaw and its swift fix gives a deep lesson. Weak login checks can become a gateway for the entire system. Secure coding, quick patches, and responsible handling of data are crucial. It’s not just about a clever hacker but about how companies protect us on every click and swipe. The data behind the door is too valuable to leave open.

    Takeaway: Keep Your Car, Keep Your Data Safe

    When the world is moving toward electrified and connected vehicles, the safe use has to rise in the same way. All drivers, both for well‑known brands or not, need to:

    • Ask for real security updates.
    • Watch for new patches about software updates.
    • Make sure the company’s portal is secure.
    • Keep confidential information locked.
    • Ask for help if something is suspicious.

    We’ll remember how this was discovered. It was a danger in plain sight. Yet the fix was swift and simple. A good reminder that we need security to protect the people who trust us with their cars and lives. Nothing is beyond best effort to keep the best possible safety. The end.

  • Elon Musk Reveals X to Embed Ads in Grok Responses

    X Platform Gets a New Monetization Play—Advertising Inside AI Answers

    During a live chat with advertisers on Wednesday, Elon Musk dropped the news that X will be sprinkling ads right into the responses of its AI chatbot, Grok. The Financial Times reported that this tweak is aimed at boosting X’s struggling ad venture after the exit of ex‑CEO Linda Yaccarino.

    From AI Mastery to Cash Flow

    Musk opened by bragging that Grok is now “the smartest, most accurate AI in the world” – a claim he says they’ve largely nailed. “We had our eyes on perfection, but now we’re looking at the hefty cost of GPUs,” he explained, hinting that monetizing the AI will help cover those hardware bills.

    Ads That Answer Questions

    The billionaire told advertisers that marketing teams will soon be able to pay to get their products suggested in Grok’s replies. “When a user is stuck on a problem and asks Grok, popping an ad for the exact solution is, well, perfect timing,” he said.

    Leveraging xAI for Targeting Precision

    Elon also teased that X will harness technology from his AI venture, xAI, to sharpen ad targeting on the social network. The same xAI company, which bought into X last year for a whopping $45 billion, will likely bring sophisticated machine‑learning tools to the table.

    Bottom Line

    • Grok’s AI answers will now house ads.
    • Targeted ads aim to pop up exactly when users need them.
    • xAI’s tech will give advertisers better precision.
    • All to help X lift its ad revenue muscles.
  • Exclusive: How one AI startup is helping rice farmers battle climate change

    Exclusive: How one AI startup is helping rice farmers battle climate change

    Fixing climate change is no small task — just ask carbon removal developers like Mitti Labs.

    The New York-based startup has developed technology to measure how much methane is released by rice paddies and uses it to train hundreds of thousands of farmers in climate-friendly practices. It’s the sort of high-touch endeavor that venture capitalists typically avoid.

    So how has Mitti managed to raise funding from its investors? In short: partnerships.

    Mitti has started working with The Nature Conservancy on a partnership to promote regenerative, no-burn agriculture, the startup exclusively told TechCrunch, the latest in a string of deals that extend its reach. Mitti will use its AI-powered models to measure, report, and verify the work done by the nonprofit’s workers on the ground in India, where they’re helping farmers implement a swath of climate-friendly practices.

    “Most of the project operations on the ground are from locals from the villages where these projects are being implemented,” co-founder Xavier Laguarta told TechCrunch.

    While Mitti’s main operations currently focus on developing projects that reduce the amount of methane generated by rice farming, the company is working to offer more software features to third parties, he said.

    “We can measure Scope 3 emissions from other project developers or corporations that are working with rice farmers,” Laguarta said, referring to emissions that an organization does not directly control. “Anyone who’s already running projects on the ground, that’s sort of like a SaaS solution that we can offer them.”

    Mitti isn’t alone in chasing the SaaS-partnership angle. Mati Carbon, which recently won the Xprize Carbon grand prize, develops measurement, reporting, and verification software for enhanced rock weathering, in which minerals spread on farm fields both remove carbon and fertilize the soil.

    Methane reduction projects generate carbon credits, which Mitti tracks using its software. The company takes a percentage of the credits’ sale and passes the remainder on to farmers and the community, he said. “Usually, farmers will see about a 15% improvement in their bottom line by joining our programs.” For smallholder farmers, who often teeter on the edge of profitability, such revenue can be meaningful.

    Mitti’s software studies various signals from rice farms to determine how much methane they release throughout the growing season. Rice farming is distinct from many other types of agriculture because the fields are flooded for much of the year. This creates anaerobic, or oxygen-free conditions, in the soil, which foster the growth and metabolism of a suite of microbes that generate methane.

    Methane is a powerful greenhouse gas, warming the planet 82 times more than the equivalent amount of carbon dioxide over a 20-year period. Rice farming is a large source of human-caused methane emissions, contributing around 10% to 12% of the total.

    Mitti’s main data sources come from satellite imagery and radar, which can penetrate through clouds, plants, water, and the soil to determine what’s happening underground where the microbes live. It then feeds that information into AI models trained on satellite data and the results of extensive field studies.

    Smallholders play a large role in agriculture in India; the average farm size is one hectare (about 2.5 acres). Monitoring each with physical equipment would be cost-prohibitive. The remotely sensed data helps keep verification costs reasonable, and the partnerships help bring climate-friendly practices to millions of farmers.

    “Ninety percent of rice is grown in Asia, and outside of potentially China, the majority of rice growing regions have these similar smallholder farmer dynamics,” Laguarta said. “A deep partnership that we have with the Nature Conservancy allows us to develop these tools that can then be used for a lot of other programs in the region.”

  • Via raises 2.9M in IPO, and German automakers go on the offensive

    Via raises $492.9M in IPO, and German automakers go on the offensive

    Welcome back! Did you miss me? Yes, of course you did. There is a lot of “future of transportation” news to keep track of. Let’s jump in. 

    It’s comeback week, and not just because I have returned from vacation. I’m talking about the biennial IAA Mobility conference in Munich and the purposeful effort among German automakers to show the world it can still offer compelling, technologically advanced, and affordable vehicles. The subtext of the splashy event that started Tuesday: “Hey, China, we’re not out of the race.”

    VW Group, Mercedes, and BMW all showcased numerous new vehicles, including electric ones. And executives made their battle cries: VW Group Oliver Blume struck a bullish tone in a few interviews with reporters and laid out the company’s plan to be competitive in China, particularly with EVs, a category where VW has lagged.

    But what about on the home front? Chinese automakers have been pushing into Europe, and consumers have responded. The German automakers are hoping their latest products — including a new all-electric Mercedes GLC, the BMW iX3 with its four “superbrain” computers, and the Volkswagen ID Polo and ID Cross concept — will preserve and even grow market share. But they have some work to do. Chinese companies like BYD almost doubled their market share in Europe over the past year, JATO Dynamics reported in July.

    One other IAA news item of note: Rimac Technology, the tech and parts unit of Rimac Group, has developed solid-state battery packs it says will be available by late 2027. These batteries apparently pack in the energy and can be charged from 10% to 80% in under 10 minutes.

    To get TechCrunch Mobility in your inbox, sign up here for free — just click TechCrunch Mobility!

    A little bird

    blinky cat bird greenImage Credits:Bryce Durbin

    Hyundai appears to still be committed to Motional, according to two little birds who have shared new investment information with me. 

    Techcrunch event

    Join 10k+ tech and VC leaders for growth and connections at Disrupt 2025

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    Hyundai and Aptiv had created a joint venture (called Motional) with an agreement to invest $4 billion in the effort. Aptiv backed out in early 2024, leaving Hyundai to either invest its own money, find other outside partners, or shutter the program altogether. Hyundai opted to invest $1 billion — $475 million directly into Motional as part of a broader deal that includes buying out joint venture partner Aptiv. Hyundai agreed to spend another $448 million to buy 11% of Aptiv’s common equity interest in Motional.

    Now it appears Hyundai is investing more into Motional in two tranches. The first is being dispersed this year and is about $452 million. The second comes next year, and I’m still trying to nail down that amount. That first figure is in line with reporting from a Korean outlet. Hyundai declined (a couple of times!) to respond to my questions about the funding. That’s pretty typical for large corporations to stay mum. However, one little bird who is deep within the AV industry also noted that Hyundai might not want to make a big deal about this, considering it’s also working with Waymo. 

    In other little bird chirpings, there are two new hires at General Motors that you might find interesting. Sony Mohapatra, the former senior manager of AI compute platforms at Cruise, has landed as director of AI and machine learning engineering at General Motors. And Paul Menson, who was the senior staff account manager of Megapack at Tesla, is now director of energy storage systems business development at General Motors. 

    Got a tip for us? Email Kirsten Korosec at kirsten.korosec@techcrunch.com or my Signal at kkorosec.07, or Sean O’Kane at sean.okane@techcrunch.com.

    Deals!

    money the stationImage Credits:Bryce Durbin

    Via, the transit software startup that garnered attention for its consumer-facing on-demand shuttle service, has made its IPO debut. The company, as I have mentioned before, has been batting around plans for an IPO for years. 

    Earlier this year, it filed confidentially for an IPO — the second time it took this step. But this time, Via took the big IPO leap. The company, which is known for its Citymapper mobile navigation app, said it sold 10.7 million shares for $46 per share. In all, Via raised $492.9 million at a $3.7 billion valuation. That’s just slightly above its $3.5 billion valuation that it garnered back in 2023 during its last venture raise. 

    We had to wrap up this newsletter before it officially began trading, but I’ll be back next week with an update. 

    Other deals that got my attention …

    Arc Boats, the Los Angeles startup founded in 2021 by former SpaceX employees, signed a $160 million contract with Curtin Maritime for new hybrid-electric tugs, which are expected to hit the waters around the Los Angeles port in 2027. 

    LeydenJar, the Netherlands-based battery materials startup, raised €13 million ($15.2 million) in a round led by Extantia and Invest-NL.

    Standard Fleet, a fleet management software company, raised $13 million in a Series A round led by Nova Threshold with participation from WEX Venture Capital, SNR, Garry Tan (CEO of Y Combinator), Salil Deshpande (Uncorrelated Ventures), and Apoorv Bhargava (WeaveGrid). Returning investors included Burst Capital, Canvas Ventures, Liquid 2, Night Capital, Olive Capital, UP2398, and Danny Wen.

    Notable reads and other tidbits

    Image Credits:Bryce Durbin

    The Federal Aviation Administration announced a new pilot program that will let electric vertical takeoff and landing (eVTOL) startups test some operations before they receive full regulatory certification.

    Hyundai’s once-buzzy electric air taxi startup Supernal is having trouble getting off the ground. The company paused work on its aircraft program after a rocky few months that saw staff cuts and the departure of its CEO and CTO, two people familiar with the matter told TechCrunch.

    InDrive, the Mountain View-based startup that got its start in Siberia and is known for its bidding-based ride-hailing model across Asia and Latin America, wants to be a global super app. Here’s what and where it’s targeting.

    Jaguar Land Rover said a cyberattack brought vehicle assembly lines to a standstill.

    Lyft and May Mobility have launched a robotaxi service in Atlanta, the first commercial deployment in the two companies’ partnership.

    Nevada’s Occupational Safety and Health Administration opened an investigation after a Boring Company employee sustained a “crushing injury” working on one of its tunnels in Las Vegas. Work has stopped at the site.

    Tesla has the proper permit to begin testing autonomous vehicle technology on public roads in Nevada. As I explain in this article, securing a testing permit in the state is straightforward and easy. (Just fill out the registry form, and make sure you have the proper $5 million insurance coverage.) Tesla will still need to complete the self-certification process to be able to roll out an entire program. And it will need separate approval to operate a commercial ride-hailing service. 

    Uber and Chinese autonomous vehicle startup Momenta plan to start testing robotaxis in Munich starting in 2026.

    The U.S. Justice Department filed a lawsuit against Uber, accusing the ride-hailing company of violating federal law by discriminating against people with physical disabilities.

    One more thing …

    TechCrunch Disrupt 2025 is right around the corner — in around six weeks or so. And we have some high-profile folks from the transportation world coming onto our stage at the Moscone Center in San Francisco. The event, which will be held October 27 to 29, will include Wayve co-founder and CEO Alex Kendall, Waymo co-CEO Tekedra Mawakana, and Flexport founder and CEO Ryan Petersen. And more are coming. Stay tuned.

    You can buy tickets here. And be sure to check out our Startup Battlefield 200, a pretty incredible list of startups that will be exhibiting — and some pitching on the main stage.

  • Ultrahuman Acquires viO HealthTech to Supercharge Cycle and Ovulation Tracking

    Ultrahuman & viO HealthTech Team Up to Make Ovulation Tracking a Breeze

    Hey there, wellness warriors! Ultrahuman, the company behind the sleek Ultrahuman Ring AIR, has just inked a deal with viO HealthTech to bring the latest in cycle and ovulation tracking straight to your wrist. The financial details remain under wraps, but the excitement is all the omnipresent!

    What’s New? The Plug‑In that Just Dropped

    The duo launched a brand‑new plug‑in named “Cycle and Ovulation Pro”, seamlessly folding into the Ultrahuman Ring AIR ecosystem. It’s a total game‑changer for anyone looking to keep tabs on their reproductive rhythm.

    • Track Your Period Down to the Tick – Get accurate cycle data.
    • Fertility Planning – Light the Fire! – Identify the sweet spot for conception with real‑time ovulation confirmation.
    • When’s the Whole Deal? – Spot early or late ovulation patterns to tweak your routine.
    • Feel the Mood, Log the Symptoms – Combine emotional and physical signals to spot long‑term health trends.

    How It Works

    The secret sauce behind the plugin is a temperature‑sensing algorithm that was originally created for viO’s flagship OvuSense fertility monitors. This wizardry has been honed over a decade and a half, drawing on a data set of 260,000+ cycles captured with medical‑grade sensors. That’s a whole lot of hot data!

    Why It Matters

    In a world where your smartwatch should “know everything,” this collaboration ensures that women can finally have precise, science‑backed tools at their fingertips without the usual guesswork. Whether you’re planning a pregnancy, smoothing out irregularities, or simply staying at the top of your wellness game, Cycle and Ovulation Pro has your back.

    Unveiling the Ultrahuman Ring AIR: Your Cycle’s New Best Friend

    Imagine a tiny ring on your finger that keeps tabs on your body’s rhythm and thanks you with personalized insights that evolve with you. That’s the wake‑up call the Ultrahuman Ring AIR brings to cycle tracking.

    Why Most Apps Miss the Mark

    • Standard 28‑Day Assumption: Most tracking tools assume a perfect 28‑day cycle, which is a reality for only a handful of folks.
    • Reality Check: The majority of women experience irregular cycles—think variable lengths, skipped periods, or unpredictable flow.
    • Special Cases: Conditions like PCOS, endometriosis, thyroid disorders, or non‑bleeding cycles often leave standard apps baffled.

    How the Ring AIR Changes the Game

    With its finger‑based cycle monitoring (clear as a crystal?), the ring doesn’t just log data—it learns from it. Over time it adapts its insights, so you’re not just getting generic advice—you’re getting you advice. It’s like having a personal coach that knows your body better than you do.

    What’s Happening to the Old Cycle & Ovulation Plug?

    Heads up—if you’re a fan of the free Cycle & Ovulation PowerPlug, don’t worry! It will keep running, providing your baseline tracking tools and the dependable calendar predictions it’s known for. The new ring is just the next level.

    Bottom Line

    Ultrahuman’s recent partnership with viO means the ring is explicitly designed to support those whose cycles don’t fit the “norm.” With this smart ring, you finally get a tracking experience that understands you, not one that tries to fit you into a one‑size‑fits‑all box.

    Rob Milnes Hypes the Future of Health!

    Just yesterday, Rob Milnes, the fearless CEO of viO HealthTech, got the crowd buzzing with a bold claim: wearables are set to reshape health as we know it. He’s got a new trick up his sleeve—bringing the OvuSense women’s‑health tech to a larger audience through the Ultrahuman Ring AIR.

    What’s the Deal?

    • Wearables = Health’s new magic wand. Rob’s calling them the game‑changer for the next decade.
    • OvuSense is hitting the big leagues. The ring can now spread insights that were once limited to a niche group.
    • Ultrahuman Ring AIR is the star player. Think ring‑sized tech that pulls data, performs analysis, and delivers results right on your wrist.

    Why It Matters

    On the surface, it’s just more gear. But beneath the shiny shell is a promise: the same critical health data will be right at your fingertips—no more waiting for clinics or fiddling with bulky devices.

    Spotlight Moment

    Rob wrapped up the release by saying they’re thrilled to help a wider audience get the benefits of OvuSense, and he credits the Ultrahuman Ring AIR for making that happen. He’s basically saying, “Why leave great health insights to a few? Your ring should let everyone stay in the loop.”

    Tech and VC heavyweights join the Disrupt 2025 agenda

    Netflix, ElevenLabs, Wayve, Sequoia Capital, Elad Gil — just a few of the heavy hitters joining the Disrupt 2025 agenda. They’re here to deliver the insights that fuel startup growth and sharpen your edge. Don’t miss the 20th anniversary of TechCrunch Disrupt, and a chance to learn from the top voices in tech — grab your ticket now and save up to $600+ before prices rise.

    Tech and VC heavyweights join the Disrupt 2025 agenda

    Netflix, ElevenLabs, Wayve, Sequoia Capital — just a few of the heavy hitters joining the Disrupt 2025 agenda. They’re here to deliver the insights that fuel startup growth and sharpen your edge. Don’t miss the 20th anniversary of TechCrunch Disrupt, and a chance to learn from the top voices in tech — grab your ticket now and save up to $675 before prices rise.

    Breaking News from the Bay Area

    Brought to you right when you’re raring to hop on the Cycle & Ovulation Pro wave!

    What’s new?

    • Introducing Cycle and Ovulation Pro – the freshest PowerPlug for the Ultrahuman app.
    • New freebie (not free though): $3.99/month or $39.99/year for the US, UK, EU, Australia & Canada cohort.
    • Got a tirekick? The team says, “We’re giddy about global expansions – stay tuned!”

    Take the Spotlight!

    Hey, you. Yeah, you scrolling through the glow of possibilities. Got thoughts? Drop them into our TechCrunch Brain Dump Survey.

    Why bother? Because:

    • We’re obsessionally keen to keep refining.
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    REGISTER NOW and get in the 2025 thrill‑ride. Feel the power of a well‑timed cycle – literally.

  • Robinhood embraces copy trading after warning competitors about regulatory risks

    Robinhood embraces copy trading after warning competitors about regulatory risks

    What a difference a changing regulatory environment makes.

    Roughly nine months after suggesting that a young copy trading platform could only operate because it flew “under the radar” of regulators, Robinhood has announced its own entry into the space with “Robinhood Social,” a new feature that will allow users to follow and manually replicate the trades of prominent investors.

    The move represents a striking about-face for the online brokerage, which has historically been cautious about features that could attract regulatory scrutiny. The company famously ditched its celebratory digital confetti feature ahead of its 2021 IPO after regulators raised concerns about gamifying trading, making its embrace of copy trading, another potentially gamified feature, all the more notable.

    This wariness was on full display in December, when in a conversation with this editor about upstart copy trading platform Dub, Robinhood CEO Vlad Tenev suggested that such platforms could operate primarily because of their smaller size, proposing that “copy trading could become of greater interest to regulators” and that Dub may not yet be under the “magnifying glass” because of its “comparatively smaller size.”

    Now Robinhood is betting that the regulatory landscape has changed enough to safely enter the copy trading market.

    The timing is particularly notable given the pointed criticism Robinhood faced earlier this year from Dub’s 23-year-old founder Steven Wang, who has positioned his platform as a more educationally focused alternative to traditional trading apps.

    “I have a lot of respect for what [CEO] Vlad [Tenev] has done in making trading free,” Wang told me back in February. “But at the end of the day, making it super easy to trade without expert guidance, without education, is really just gambling for the broader population.”

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    Wang has consistently argued that Dub’s approach — which includes risk scores, risk-adjusted returns, and portfolio stability metrics — represents a safer alternative to platforms like Robinhood. In his conversation with TechCrunch, Wang was also critical of Robinhood’s decision to offer meme coins like TRUMP, saying the incentives are “misaligned between these big platforms that are public companies now that need to make money.”

    Tuesday’s news, announced at Robinhood’s company event earlier in the day, brought to mind the possibility that Robinhood had, in fact, acquired four-year-old Dub, which officially launched just last year and has so far raised $47 million in funding from investors. But reached for comment, a Robinhood spokesperson responded via email, “No, this is not an acquisition, we are building our own platform in Robinhood.”

    Said Wang via email: “It’s validating to see Robinhood launch something in our space. It shows they view what we’re building as threatening enough to their core business that they feel the need to copy elements of it.”

    Wang added: “Their approach is very different. Robinhood Social is built for active traders” while Dub is “built for a completely different audience: The majority of people who don’t have the time, experience, or desire to become active traders.”

    Whether or not Robinhood sees it that way, its version of copy trading differs meaningfully from platforms like Dub and established players like eToro, which has offered copy trading to U.S. users for years through its CopyTrader feature. While eToro allows automatic copying of other traders’ portfolios in real-time (with U.S. users limited to copying only other U.S. traders due to regulations), and Dub allows users to automatically copy entire portfolios for a $10 monthly subscription, Robinhood Social will require users to manually replicate trades, a distinction that may help address regulatory concerns.

    The platform, set to launch early next year, will feature verified traders and display the activities of famous investors and members of Congress. Unlike the informal copy trading that happens on social media, Robinhood will require identity verification and proof of actual portfolio positions. The plan, according to the company, is to first invite 10,000 Robinhood Social users to test out the service before rolling it out more widely.

    The launch comes at a time when the regulatory landscape is fast evolving. Crypto companies were scrutinized heavily under the Biden administration, while numerous crypto companies have become publicly traded companies in recent months, their path eased by the Trump administration’s crypto-friendly stance. Meanwhile, copy trading — long common in Europe but heavily restricted in the U.S. — may be gaining acceptance finally.

    Seen through that lens, Robinhood’s entry into copy trading represents more than just another feature launch; it could signal the opening of floodgates for a wave of new platforms. If Robinhood can successfully negotiate the legal landscape that has long limited copy trading in the U.S., other fintech outfits seem likely to follow suit. eToro’s successful May IPO, which raised $310 million and saw shares surge 29% on their debut, has already demonstrated strong investor appetite for copy trading platforms.

    Whether this potential wave is good news or bad for retail investors — or it will mostly serve to boost fintech valuations — is an open question. For right now, Robinhood’s shareholders are probably the clearest winners.